In Lorne Park, an effective selling strategy starts with pricing rooted in lot value, location, and realistic comparable's, as buyers at this level are highly analytical. Homes must be positioned clearly as luxury-finished, comfortably livable, or land-value opportunities, as ambiguity leads to hesitation and longer market times. Professional presentation is essential to meet the expectations of luxury and custom-home buyers, where detail, scale, and finish quality are closely scrutinized. Marketing should emphasize privacy, prestige, lifestyle, and long-term value rather than simply size, and negotiations should be planned carefully based on buyer intent, whether end-user, custom builder, or investor, to maintain leverage throughout the process.